People ignore design that ignores people

UI Sidhdharth Paleja


People ignore design that ignores people

Steve Jobs defines design as “Design is not just what it looks like and feels like design is how it works” (No better way to explain the concept of design.)

In today’s digital era, it’s of utmost importance that the customer / viewer has a clear picture and can easily understand your brand story/ offerings on your website. No matter how fancy or simple the design is , if the user is unhappy / confused with your UI he / she will not get engaged leaving you in a dilemma with 1 question i.e – WHY and WHAT is happening?

There are many theories available of how can you enhance the UI such as easy navigation, brand consistency, simple wireframes / layouts and so on…

But the video that explains the concept that any brand / person can follow is


Hope this helpful … Appreciate your time for reading the same…


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